Dome Strawberry

Overview

Introducing a unique agricultural venture - "Dome Strawberry" - that offers strawberry cultivation in a controlled dome environment. Our project involves the creation of a state-of-the-art greenhouse complex with 1,500 strawberry plants, offering fresh and organic fruit to health lovers.

Goals

• Sustainable Production: Ensure consistent production of high-quality strawberries year-round, using environmentally friendly methods and minimizing the impact on the environment.
• Direct-to-Consumer: Establish close ties with local communities and deliver fresh strawberries directly to consumers through an online donation platform.
• Education and Awareness: Educate people about the benefits of organic farming and sustainable food practices.

Market and Target Audience

Target Audience: Healthy and environmentally conscious consumers, families interested in fresh produce, and restaurants and cafes offering organic food.

Regional Focus: Start in an urban area with high demand for organic produce, then expand to surrounding areas.

Product and Unique Proposition

• Dome Strawberries: 1,500 strawberry plants grown in a high-tech dome with optimal growing conditions, allowing year-round production.
• Organic and Sustainable Practices: Committed to organic farming methods, avoiding pesticides and synthetic fertilizers, and employing composting, crop rotation, and efficient water use.
• Freshness and Quality: Hand-picked strawberries at peak ripeness for exceptional freshness and flavor.

Sales and Marketing Strategy

• Online Donation Platform: User-friendly website and mobile app for accepting orders and collecting donations, offering flexible subscription options.
• Social Media and Digital Advertising: Active social media presence and targeted online advertising to build a community around the brand.
• Local Markets and Events: Participation in farmers markets and food events to raise awareness.

Financial Plan

• Initial Investment: Purchasing land, building a dome, equipping a greenhouse, and initial plant growth.
• Operating Expenses: Includes labor costs, utilities, fertilizer, seeds, and marketing.
• Revenue Projection: Expect increased revenue with growing harvests and customer base, with a break-even point within 2 years of launch.
• Profit Potential: Achieve significant profitability within 3-4 years through sustainable growth and effective cost management.

Risk Management

• Climate Change: Adapt methods to cope with extreme weather conditions using climate-controlled domes.
• Competition: Monitor market trends and maintain high quality and unique offerings.
• Supply and Logistics: Partner with reliable suppliers for stable material and equipment supply.

Implementation Phases

• Planning and Design (3 months): Develop a detailed plan, obtain permits, and build a prototype.
• Construction and Soil Preparation (6 months): Construct the dome, install systems, and prepare soil.
• Growing and Testing (4 months): Planting, care, and experimenting with growing methods.
• Launch and Marketing (2 months): Official opening, platform launch, and customer acquisition campaign.
• Expansion and Optimization (ongoing): Continuous improvement, product range expansion, and scaling.